Transcript:
Steven Jack Butala:
Jack and Jill here.
Jill K DeWit:
Hello.
Steven Jack Butala:
Welcome to the Land Academy Show, entertaining land investment talk. I'm Steven Jack Butala.
Jill K DeWit:
And I'm Jill DeWit, broadcasting from the Valley of the Sun.
Steven Jack Butala:
Today's Jack Thursday. I'm going to talk about confidence. I mentioned yesterday that I don't think this topic gets enough attention and I think that it's an underrated topic that needs to be talked about more often than it should. And I came up with this concept because we just got done with Career Path, Jill and I, for last year-
Jill K DeWit:
In the summer-
Steven Jack Butala:
And the last group of Career Path people, it was pretty clear which ones had confidence and which ones didn't. And it's very, very interesting to hear everybody's stories and how they present their land acquisition stories in Career Path, and see how confident they are. Before we get into it, let's take a question posted by one of our members on the land investors.com online community. It's free, and please don't forget to subscribe on the Land Academy YouTube channel. Comment on the shows you like.
Jill K DeWit:
Evan wrote, 'When sending neighbor letters to find a buyer from my property, has anyone found it more effective to set filters on who receives a letter? For example, I could send a thousand letters to all the property owners within a two mile radius of my property. Or I could send a thousand letters to everyone that owns two or more parcels of land within a 10 mile radius. I'd love to hear opinions on this.' It's a good question.
Steven Jack Butala:
I would do both because let's do the math-
Jill K DeWit:
[inaudible 00:01:31]-
Steven Jack Butala:
A thousand letters to everybody in a two mile radius, that's $500. A thousand letters to everybody who owns two or more properties in a 10 mile radius. Yes, do that too. So now you're spending a thousand dollars marketing expense, let's call it, to reach, geez, thousands and thousands and thousands of people who already own real estate surrounding the property that you have-
Jill K DeWit:
To 2000 people. A thousand dollars to reach 2000 people who are likely buyers.
Steven Jack Butala:
Very, very logical buyers.
Jill K DeWit:
I agree with this.
Steven Jack Butala:
I've never, ever... Stop me if I'm wrong here, [inaudible 00:02:05] this-
Jill K DeWit:
Oh, I will.
Steven Jack Butala:
But I've never, ever had anyone in Land Academy or anyone else come to me and say, Yeah, this neighbor letter thing-
Jill K DeWit:
Is stupid-
Steven Jack Butala:
And it doesn't work. And I must have missed it because I didn't get any response. No. Everybody's going to respond. The amount of response that you're going to get in that little community because you have a property that's for sale and it's undervalued.
Jill K DeWit:
Right.
Steven Jack Butala:
Everybody wants to know what their property's worth. They want to talk about it.
Jill K DeWit:
And you're also going to drum up buyers.
Steven Jack Butala:
Yep.
Jill K DeWit:
That often happens too. I don't want to sell, or I'm not interested in this one, but what else do you have over here? Now I know how you roll, that kind of a thing. That happens on the sell side too, or with our regular mails too. I love it.
Steven Jack Butala:
Today's Jack Thursday. I'm going to talk about confidence. This is why you're listening. Confidence really is a huge indicator about how successful you're going to be just about anything in life. I think that it's something that you can develop. I don't think you're necessarily born with it. I think that-
Jill K DeWit:
I agree.
Steven Jack Butala:
Obviously there's nature nurture to everything. But I really believe that working on... If you're going to work on yourself, let's say, and-
Jill K DeWit:
Let's talk more about that.
Steven Jack Butala:
Jill loves this topic. I think most women love this topic.
Jill K DeWit:
Please tell me.