This week, Ward sits down with Jacqueline Fitch-Little, Senior Vice President of Retail Leasing at Northwood Retail and Principal of Merch. They'll introduce Jac's new affiliate retail leasing consulting business, share the keys to building long-lasting retail relationships, and predict the retail trends that will dominate 2025—all that and more on this episode of Backstory and Beyond.

Check out Merch on their website and Instagram.

Learn more about Northwood Retail.