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In this episode, John and Warren discuss some recent stories in the PR and issues management realm, including the growing backlash against Sportsnet's 30% price hike on its hockey programming, an RCMP spokesperson who appeared to say that Canadians exhibiting traditional values might be becoming extremists, Boston Consulting Group's controversy regarding a Gaza related project, Rogers allegedly used 1,000 human customer service employees to train a new AI tool and then proceeded to fire all those employees (and require them to sign NDAs in order to get their severance) and we revisit Jaguar's woke rebrand, which doesn't seem to be going well, with April sales down 97.5% compared with the year earlier.
By John Perenack and Warren WeeksIn this episode, John and Warren discuss some recent stories in the PR and issues management realm, including the growing backlash against Sportsnet's 30% price hike on its hockey programming, an RCMP spokesperson who appeared to say that Canadians exhibiting traditional values might be becoming extremists, Boston Consulting Group's controversy regarding a Gaza related project, Rogers allegedly used 1,000 human customer service employees to train a new AI tool and then proceeded to fire all those employees (and require them to sign NDAs in order to get their severance) and we revisit Jaguar's woke rebrand, which doesn't seem to be going well, with April sales down 97.5% compared with the year earlier.

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