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In this episode, Mike is joined by James Boettcher - Chief Empowerment Officer and “Custodian of Culture” at Righteous Gelato.

In 2009 with $1,800 to his name, James acquired a single scoop shop. Just before the shop was set to open, a fire took the building - and James plans - down. James began making batches of gelato in his garage and by 2013, his gelato began selling in a local grocer in Calgary. Since then,the brand has continued to expand and has found incredible success as a top gelato product. 

Throughout this episode, James talks about the early days of Righteous Gelato, his approach to expansion, manufacturing process, becoming a B corp company, what sustainability means to him, the value of mentorship throughout his entrepreneurship journey, a crazy story from building the business, and so much more. 

Connect with James Boettcher on LinkedIn

Check Out Righteous Gelato