Design the Future

Jane Abernethy on product sustainability and corporate accountability


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Jane Abernethy, Chief Sustainability Officer at Humanscale, started as an industrial designer. As such, she has always thought about sustainability, which she sees as part of the inherent challenge of design at all scales. Jane has spent a lot of time thinking about how to evolve a company from within. She prefers to talk about results rather than aspirations; in this era of hyperbole and greenwash, that gives Jane a restrained profile and it helps her keep Humanscale honest.

We had a fascinating discussion about the complexities of supply chain management including the challenges of what to measure. We touched on circularity, which Jane about the complexities of supply chain management including the challenges of what to measure. We touched on circularity, which Jane says that she has long found compelling. 

But right now, Jane says, “We are not adapting our systems to accommodate faster progress and more effective collaboration, both of which are needed. And we also need to shift from thinking about how we ‘preserve’ our way of life to thinking about how we can adapt our way of life.”

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Design the FutureBy Lindsay Baker & Kira Gould

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