TikTok finalized it's US spinoff, Meta is testing paid subscriptions, X does a $1M giveaway for articles, and much more. Let's dive into the social platform news, best brand influencer activations, and reports worth reading in this edition of the Influencer Marketing Roundup.

TikTok finalized it's US spinoff, Meta is testing paid subscriptions, X does a $1M giveaway for articles, and much more. Let's dive into the social platform news, best brand influencer activations, and reports worth reading in this edition of the Influencer Marketing Roundup.

TikTok finalized it's US spinoff, Meta is testing paid subscriptions, X does a $1M giveaway for articles, and much more. Let's dive into the social platform news, best brand influencer activations, and reports worth reading in this edition of the Influencer Marketing Roundup.&nbsp;

January 2026 Influencer Marketing Roundup

Influencer Marketing expert and Head of Marketing at Linqia, Keith Bendes breaks down the top stories in social media, influencer marketing and the broader creator economy.&nbsp;

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Influencer Marketing expert and Head of Marketing at Linqia, Keith Bendes breaks down the top stories in social media, influencer marketing and the broader creator economy. 

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January 2026 Influencer Marketing Roundup

January 2026 Influencer Marketing Roundup