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After spending decades in relative obscurity, Japanese whisky is finally getting global appreciation for its masterful flavors. Global demand is high, with prices to match. There’s just one problem: There’s no technical definition of Japanese whisky, or formal system to regulate it. Does it matter if not all Japanese whisky is strictly from Japan?
Episode art: Photograph by Eric Helgas, styling by Alex Citrin-Safadi
Transcript: https://qz.com/2062940
By Quartz4.9
6666 ratings
After spending decades in relative obscurity, Japanese whisky is finally getting global appreciation for its masterful flavors. Global demand is high, with prices to match. There’s just one problem: There’s no technical definition of Japanese whisky, or formal system to regulate it. Does it matter if not all Japanese whisky is strictly from Japan?
Episode art: Photograph by Eric Helgas, styling by Alex Citrin-Safadi
Transcript: https://qz.com/2062940