Super Heroic is a new children’s technical sneaker label from footwear industry vet, former Jordan Brand Senior Global Design Director, Jason Mayden; Super Heroic. The brand is backed by Playground Ventures, Accel Partners, UP2398 and Magic Johnson, raising $7 Million to launch. The shoe is designed to fit the unique needs of a child’s foot to encourage movement and tactical play. Headlining the brand's first release is the TMBLR v1 Sneaker - the first ever performance designed shoe for kids, that inspires sneakerheads-turned-parents to get their kids out and play.