Mergers and acquisitions are a strategic decision that can deliver great benefits to your business. However, it can be completely disruptive for new employees. At Salesforce, Jason Owens and his software asset management team transform the M&A process by practicing empathy. In this episode, discover how Salesforce approaches SaaS software integrations and evangelizes the SAM practice across the organization.

Episode Highlights:

• [01:19] Discussing Jason's mature process for defining business strategy and the growth of SAM
• [06:19] What are the Big Rocks?
• [08:50] Mergers & Acquisitions of SaaS companies
• [14:03] Balancing empathy with speed
• [16:00] A recommendation to start or stop doing for those in SaaS
• [18:24] Rapid Fire and all about the Indy 500