Jason Schklar is the founder of UX is Fine! and has led teams and provided product, design, and UX direction both as a sought-after consultant and as a studio leader at Amazon, Big Huge Games, Disney, Microsoft, and Zynga. In today's episode, he talks about the importance of UX in game design.

Today's highlights:

• How he started UX is Fine!
• What is quantitative data and what is qualitative data?
• Comparison between the start of Instagram and games
• What is UX and how important is UX?
• Some examples where he’s seeing UX go wrong and go well
• What is a good way to take my player experience to the next level?
• His retention tip

Connect with him on LinkedIn here and follow Jason on Twitter here

https://uxisfine.com/