Jax Daily Why Some Post Types perform better on Facebook in 2019. Post Mico content that doesn’t link off the site. This is anything that condenses your content and keeps people in the feed. Think of how you scroll though the newsfeed and think about what you engage with. People don’t trust links as much as they used to and often they don’t want to leave a social media page to consume it so try to design the majority of your content be consumed right on the social media page. For instance: publish a video trailer that promotes your youtube videos rather than always just sharing your youtube videos on the page. You can still share a youtube video so it plays on the page but publishing directly to facebook will definitely give your music a boost into the newsfeed.