Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).

In this episode, we interview Jay Desai, co-host of DTC POD, a podcast about all things direct to consumer. They cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands, talking with founders, marketers, platforms, and marketing and advertising agencies.

If you work in B2C marketing or for an eCommerce store or DTC brand, this podcast is for you.

Here are the questions we asked Jay:

1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?

Jay’s LinkedIn: https://www.linkedin.com/in/jayanishdesai/ 

Listen to DTC POD: https://podcasts.apple.com/us/podcast/dtc-pod-a-podcast-for-ecommerce-and-dtc-brands/id1497055482