In this episode of the Ignite Visibility University Podcast John Lincoln is joined by Allison Siddons Walker, Vice President of Global Marketing and PR for Jazzercise. Learn all about Jazzercise, why it is so popular, and how the team uses social listening to build its current marketing strategy. Allison will also reveal how she manages her team of ten, what type of characteristics she looks for when hiring team members, and where Jazzercise is headed in the future.