Takeaways

• Speechwriting is about taking the audience on a journey and understanding their needs.
• Political, corporate, and nonprofit speeches share common elements of persuasion and inspiration.
• Fear is often employed in political speeches, while corporate speeches focus on building trust and confidence.
• The age of TEDx talks and online content has brought about more flexibility in speech formats.
• Having a conversation with the audience and considering alternative formats can alleviate fear and create a more engaging experience. Authenticity is key in public speaking, and finding the right balance between being casual and professional is important.
• Listening to the audience and understanding their needs and preferences is crucial for effective communication.
• Women of color often face challenges in finding their authentic voice and may feel pressured to conform to certain communication styles.
• Creating a safe environment for clients to open up and share their vulnerabilities is essential in public speaking coaching.
• Storytelling can be a powerful tool in structuring speeches and presentations.