<a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/1544512/open_sms">Send us a text</a>As former VP of Technology for San Jose Water, Jeff Hobbs shares his customer view and experience to help vendors stand a better chance of winning a private utility’s attention. Recognizing how difficult it is for vendors to locate the right advocates from within, Hobbs suggests anticipating and then showing up where your customers are looking for information.

Send us a text As former VP of Technology for San Jose Water, Jeff Hobbs shares his customer view and experience to help vendors stand a better chance of winning a private utility’s attention. Recognizing how difficult it is for vendors to locate the right advocates from within, Hobbs suggests anticipating and then showing up where your customers are looking for information.

<a href="https://www.buzzsprout.com/twilio/text_messages/1544512/open_sms" rel="noopener noreferrer">Send us a text</a>As former VP of Technology for San Jose Water, Jeff Hobbs shares his customer view and experience to help vendors stand a better chance of winning a private utility’s attention. Recognizing how difficult it is for vendors to locate the right advocates from within, Hobbs suggests anticipating and then showing up where your customers are looking for information.&nbsp;

Jeff Hobbs: Put Valuable Content Where Your Customer Will Look

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

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Jeff Hobbs: Put Valuable Content Where Your Customer Will Look

Jeff Hobbs: Put Valuable Content Where Your Customer Will Look