In this episode of Venture Ahead, recorded live at South Summit Brazil, IE Business School professor Joe Haslam sits down with Jeff Hoffman—serial entrepreneur, co-founder of Priceline and Booking.com, and a global advocate for innovation and education.
Jeff shares hard-won insights on building and scaling successful ventures, including the art of asking the right questions rather than having all the answers. He reflects on creating Expedia with Bill Gates, developing the first airport check-in kiosks and building the right team to drive scalable impact.
The conversation also explores the power of the founder influence and why Jeff likes to keep his feet firmly on the ground. Packed with practical advice and inspiring stories, this episode is a must-listen for anyone passionate about entrepreneurship and creative leadership.

jeffhoffman.com 

https://www.amazon.com/Scale-Seven-Proven-Principles-Business/dp/1591847249