Live from Home Care 100 in Scottsdale, host Tom Maxwell sits down with Jennifer Maxwell, CEO and Co-Founder of Maxwell TEC.

As a tech-enabled strategic consulting leader and prolific investor in the space (Mosai, Element 5, Levo), Jennifer shares why she believes "tchotchkes and booths" don't move the needle—meaningful, intimate networking does. She breaks down the "three-legged stool" of successful agency management and reveals how simple, text-based communication via the nanaCONNECT platform is solving the communication breakdowns that lead to poor star ratings and patient frustration.

Chapters:

• 01:05 – Why HC100 is the catalyst for Maxwell TEC’s yearly innovation.
• 01:50 – Staying focused: Why Jennifer only invests in the post-acute care "catcher's mitt."
• 02:30 – The Three-Legged Stool: Why technology fails without people and process.
• 03:20 – nanaCONNECT: Why text-based outreach wins over clunky apps and logins.
• 05:05 – The REACH Product: How to stay "top of mind" for the 20% of patients who naturally return to home health.

Connect with the Maxwell TEC team:

• Website
• LinkedIn
• Jennifer Maxwell LinkedIn

Special thanks to our sponsors:

• Premier Sponsor: ⁠⁠⁠Trella Health⁠⁠⁠
• Premier Sponsor: ⁠⁠⁠Homecare Homebase⁠⁠⁠
• Premier Sponsor: ⁠⁠⁠Maxwell TEC⁠⁠⁠
• Premier Sponsor: ⁠⁠⁠Lincoln Healthcare Leadership

#Hospice #MaxwellTEC #nanaCONNECT #HC100 #PostAcuteCare #LastVisitFirst