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Jens Knoop: “I Turned My Chocolate Obsession Into A £34 Million Business”
Jens Knoop turned a childhood obsession with chocolate into a £25+ million brand. In this episode, he shares the lessons behind building Knoops: why simplicity beats complexity, how passion scales, and why joy is the most powerful growth strategy of all. A story of obsession, brand-building, and legacy.
Expect to learn how obsession becomes legacy, why simplicity wins, and the joy that built a £25+ million brand.
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By Nathan SnoJens Knoop turned a childhood obsession with chocolate into a £25+ million brand. In this episode, he shares the lessons behind building Knoops: why simplicity beats complexity, how passion scales, and why joy is the most powerful growth strategy of all. A story of obsession, brand-building, and legacy.
Expect to learn how obsession becomes legacy, why simplicity wins, and the joy that built a £25+ million brand.