CEO.com | Dispatches from the frontiers of leadership

Jeremy Andrus (CEO of Skullcandy and Traeger) on Building Community Around Experience Not Brand


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Jeremy Andrus talks to Clint Betts about being a CEO of a publicly traded company, how experiences bond human beings together and create a foundational community, pivoting strategy during an ongoing, multifaceted crisis, sticking it out through economic cycles, finding joy and resiliency in creative problem solving, geopolitical strategy, and the future of public/private partnerships through understanding and respect. Jeremy Andrus is president and CEO of Traeger Grills. He joined Traeger in 2014 and acquired the business with Trilantic Capital Partners. Previously, he served as president and CEO of Skullcandy, where he helped grow annual sales from $1 million to nearly $300 million.
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CEO.com | Dispatches from the frontiers of leadershipBy CEO.com