Jessica Minor, a rising fashion influencer, shares her journey from thrifting enthusiast to a viral TikTok sensation. Her passion for affordable fashion alternatives has made her a leading voice in the handbag dupe community. In this episode, Jessica discusses the evolving perception of dupes, the social media trends driving their popularity, and the challenges faced by luxury brands in an age of 'super fakes.'

Takeaway Points

1. Shifting Perceptions: Learn how dupes have moved from stigma to social acceptance, reshaping the luxury market.
2. The Role of Social Media: Discover how digital platforms amplify thrifty fashion trends and create viral sensations.
3. Counterfeit Complexities: Explore the challenges luxury brands face with counterfeit markets and the role of law enforcement.

Our Guest, Jessica Minor is a fashion influencer and TikTok creator whose viral videos comparing dupes to high-end bags have captivated millions. Her passion for thrifted finds and budget-friendly fashion has positioned her as a trusted voice in the fashion community. Jessica’s insights shed light on the intersection of creativity, affordability, and consumer behavior in today’s fashion landscape. 🎧 Don’t miss this deep dive into handbag dupe culture with Jessica Minor.

Host Emily Blumenthal is a handbag industry expert, author of Handbag Designer 101, and founder of The Handbag Awards. Known as the “Handbag Fairy Godmother,” Emily also teaches entrepreneurship at the Fashion Institute of Technology. She is dedicated to celebrating creativity, craftsmanship, and the art of building iconic handbag brands.

Find Handbag Designer 101 Merch, HBD101 Masterclass, one-on-one sessions, and opportunities to book Emily Blumenthal as a speaker at emilyblumenthal.com. 

Buy Emily’s Books: “Handbag Designer 101” & “Savvy Suzanna’s Amazing Adventures in Handbags”

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