Jesslyn Rollins is the CEO of BIOLYTE, the IV in a bottle. She started selling BIOLYTE from the back of her Toyota Highlander to high school football teams, but over the course of eight years has transformed a product into a brand now featured in 15,000 retail locations, including QuikTrip and Circle K. Jesslyn embodies an infectious energy, igniting a spark in others to pursue their goals with confidence and relentless dedication.

✨ We talk about:

Why Jesslyn’s family created BIOLYTE

Taking action vs planning when running a company

How Jesslyn sold BIOLYTE to high school football teams

Expanding from high school sports programs to college sports programs

Sweat, sport, or sick: who BIOLYTE is for

The sports drink industry and new sports drinks

How Jesslyn landed her product in Kroger

The connection between theater, improv, and sales

Preparing for a big sales meeting + what goes into that

Getting feedback on her pitch deck

✨ Connect:

BIOLYTE on Instagram: @drinkbiolyte

BIOLYTE’s website: drinkbiolyte.com

Anna’s website: annamadeblog.com

Business email: [email protected]