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Jim Dicso on The Fine Line Between Cool vs. Creepy Content Personalization
In this episode of Marketing Nerds, Caitlin Rulien sits down with Jim Dicso of SundaySky to talk about content personalization, and what makes it cool vs. what makes it creepy. Jim also shared how to do content personalization right, the best platform to use, and what brands should avoid.
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In this episode of Marketing Nerds, Caitlin Rulien sits down with Jim Dicso of SundaySky to talk about content personalization, and what makes it cool vs. what makes it creepy. Jim also shared how to do content personalization right, the best platform to use, and what brands should avoid.