Dynamic industries – those that have gone through significant changes in recent years – have faced a unique set of challenges in sales and product development. FUJIFILM North America Corporation, is one of them. Their Imaging Division, which has historically been a B2B sales and marketing organization, has shifted to become a product development organization.

We sat down with Jim Dolce, Vice President Technology and Strategic Business Development at FUJIFILM North America Corporation, to discuss challenges that dynamic industries face and how they can overcome them.