This week’s Champion of Digital comes from the public service industry. Jithma Berenegama is the Director of Digital Engagement for the Department of Premier and Cabinet (Vic). Jithma talks about his work on centralising key information for easier digestion, his challenges with ambiguity and how government can enhance their digital presence by learning from start-ups. We learn that Estonia is the ‘Poster Child’ of governmental digital innovation, how block-chain will affect the way governments operate and why he took up fly-fishing as well as bacon making.