"The best athletes in the world train for a higher purpose, not for the money." Joe DeFranco is the founder and owner of the world-famous DeFranco’s Gym. For the past two decades, athletes from around the world have hired Joe because of his remarkable ability to improve strength, speed, power, mobility, agility and sport-specific endurance. Joe’s training techniques have been featured in and on ESPN, Spike TV, NFL Network, WWE Network, Men’s Health Magazine, Men’s Fitness Magazine and in the NY Times best-selling book, The 4-Hour Body. His resume includes NFL players from all 32 teams, MLB & NBA players, UFC fighters, Olympic athletes, MLL players, WWE superstars, and college All-Americans. 

In 2015, Joe was inducted into the Personal Trainer Hall of Fame (an international organization) in the Trend Setter division. He is recognized as an individual who has had a significant contribution to the personal training industry, specifically by creating trends which have dramatically influenced the world of fitness.

Joe co-created the Certified Physical Preparation Specialist (CPPS) course, DeFrancoInsider.com membership site, as well as a series of best-selling DVD’s and manuals. He also hosts the Industrial Strength Show – a top-ranked weekly podcast dedicated to training for peak performance, mindset and living your passion. 

I’m your host Paul Rabil and welcome to Suiting Up Podcast, where I interview athletes, media executives, team owners, and other key stakeholders about the performance attributes acquired through the vehicle of sports.Today’s athlete, whether active or retired, is continuously redefining what it means to be a professional on and off the field. You can find more info on DeFranco's podcast, links to his social media and businesses, by visiting http://suitinguppodcast.com.