John Talty is an award-winning national college sports reporter for CBS Sports. He is the Wall Street Journal best-selling author of his book, "The Leadership Secrets of Nick Saban: How Alabama's Coach Became the Greatest Ever." Armen Keteyian is an 11-time Emmy award-winning television journalist, previously a CBS News correspondent and a Sports Illustrated writer-reporter. John and Armen are co-authors of their book, “The Price: What It Takes to Win in College Football’s Era of Chaos.”

John and Armen join Now It’s Legal to discuss their co-authored book that includes an in-depth dive into the “Wild West” of college athletics: NIL, endorsements, the transfer portal and the effect this chaos has on premier college coaches and athletes.
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About Now It's Legal
In July 2021, NIL forever changed the trajectory of college athletics. It’s been a long time coming as the NCAA has long needed changes like NIL, the transfer portal, revenue sharing and other benefits for college athletes.    

We introduce to you the Now It’s Legal podcast. Join us as we discuss the industry that holds the hearts of millions of fans who want to understand where its trajectory is heading. We are talking to those who are invested in and affected by NIL including: Former and current college athletes, presidents and head coaches, broadcasters and media personalities, investors and more. This is just the beginning of NIL and what it means for the future of college athletics.    

Host Jim Cavale is a former college athlete and entrepreneur who has become an advocate for young athletes across the country. In 2017, he created the INFLCR app that allowed athletes to build their brand on social media, and in 2021, evolved into the NIL management technology for more than 100,000 athletes across 200 college athletic programs. INFLCR has since been acquired by sports tech titan, Teamworks.    

In 2023, Jim founded Athletes.org which which is the players association for college athletes to negotiate the best terms for their college athletics experience. AO provides its member athletes with a free membership, empowering them with a voice, on demand support, and group licensing income in the same ways that professional league associations do for their member athletes.    

Tune in to a new episode on Wednesdays this summer and join in on the conversation on Instagram with @nowitslegalpod and @jimcavale.