Advertising is Dead: It's all Business with Varun Duggirala

Jon Cook on Building a Global Marketing Force Through Creativity & Culture


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The journeys of global agencies are filled with an immense number of learnings that we all can dig into - both from the choices they've made as an organisation, as well as the work that has propelled them to succeed and grow.

On this episode, Varun is joined by Jon Cook, Global CEO of VMLY&R, to run through their journey as an agency and get a perspective on being a global leader who's focused on building a modern agency network while keeping its essence and culture in place. Tune in for this and much more.

The Viagra Connect campaign: https://youtu.be/L3BusCaKYcQ

Follow Jon on Twitter @JonCookVMLYR

Talk to Varun Duggirala on Twitter and Instagram @varunduggi.

Please send in your feedback at [email protected]
You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

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Advertising is Dead: It's all Business with Varun DuggiralaBy IVM Podcasts

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