In this interview, Jonathan reflects on his career at the BBC and how it has changed. We talk about what connects making TV programme with making online video content; the importance of story, capturing the audience's attention in the first thirty seconds and how chasing audience numbers is not a new thing!

https://www.linkedin.com/in/jonathan-renouf-9a44652b/

https://www.bbc.co.uk/programmes/m0006p5f

https://disneyplusoriginals.disney.com/show/the-world-according-to-jeff-goldblum