Honest to Goodness

Jonathan Ronzio - The Art of Un-Planning


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Jonathan Ronzio is an accidental SaaS CMO and he has a wild story of how he ended up where he's at. 

There was a lot of trial and error along the way. More importantly, it was a wild adventure that involved traveling around the world, climbing mountains, skydiving, cliff jumping, and more. 

Learn how Jonathan won an internship competition with Old Spice where they sent him to Zermatt, Switzerland with a Flip camera, 50 sticks of deodorant, and some lederhosen to make social content for the launch of the Matterhorn scent in the Fresh Collection line.


That was the springboard that helped him film his documentary, Between the Peaks. 

Hang on tight, this story is a wild one jam-packed with entrepreneurial lessons! 

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Honest to GoodnessBy Eric Clark

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