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Jonathan Stark on happier clients and higher profits through value based pricing (Part 2)
This is part 2 of my interview with Jonathan Stark on value based pricing. In part 2, we dig deeper into the methods of implementing VBP and also deal with some of the common objections and difficulties.
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By Keith DevonThis is part 2 of my interview with Jonathan Stark on value based pricing. In part 2, we dig deeper into the methods of implementing VBP and also deal with some of the common objections and difficulties.