<p class="p2">With a family name that means ‘green’ in Dutch, it was inevitable that Joop Groen would occupy himself with the transition towards a biobased economy. Such as CIRCUROAD, a Dutch collaborative project on creating biobased and circular alternatives for bitumen, the fossil binder of asphalt. Joop runs his company called Viride - meaning green in latin. He says he has an optimistic view on the future.</p>

With a family name that means ‘green’ in Dutch, it was inevitable that Joop Groen would occupy himself with the transition towards a biobased economy. Such as CIRCUROAD, a Dutch collaborative project on creating biobased and circular alternatives for bitumen, the fossil binder of asphalt. Joop runs his company called Viride - meaning green in latin. He says he has an optimistic view on the future.

<p>With a family name that means ‘green’ in Dutch, it was inevitable that Joop Groen would occupy himself with the transition towards a biobased economy. Such as CIRCUROAD, a Dutch collaborative project on creating biobased and circular alternatives for bitumen, the fossil binder of asphalt. Joop runs his company called Viride - meaning green in latin. He says he has an optimistic view on the future.</p>

Joop Groen (Viride) on creating biobased asphalt with CIRCUROAD

In the GIBL Podcast we talk to guests that shine a new light on our (built) environment. Read more on www.getinspiredbylight.com. 
GIBL is an initiative of TRILUX.

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In the GIBL Podcast we talk to guests that shine a new light on our (built) environment. Read more on www.getinspiredbylight.com. GIBL is an initiative of TRILUX.

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Joop Groen (Viride) on creating biobased asphalt with CIRCUROAD

Joop Groen (Viride) on creating biobased asphalt with CIRCUROAD