TOPICS

How he got started

The logic behind his approach

“You can't run a sports club, just like a business. But you shouldn't run it just like a passion project where there is no sound business acumen to it.”

His experiences at Dundalk and Swansea. Assessing the change in the business model after relegation

If you have chosen a league, how do you choose a club?

Selling the vision to the community and supporters

Is Europe a real pull given the insular nature of the other main US sports?

The MLS system v the European system for youth development

The emphasis on getting the environment right

The advantage of not having to sell to Barcelona at the moment

Moving beyond Moneyball

The comparisons with Man City’s global approach

“We're looking at players that are very young, coming in on mostly free transfers a. and a small enough scale where we can kind of get players, I don't want to say that are under the radar, but a different profiles player than, let's say, a large European club is looking at.”

Why the UK is not the most attractive league for this idea

Why “clubs don’t really try to achieve a sustainable model”

“I think the problem with the way so much of the revenue is skewed towards television, it does not incentivise the club's to innovate when it comes to other revenue streams”

The importance of communicating the philosophy

“A lot of clubs and owners aren't out there in terms of communicating exactly what the philosophy is, in terms of, ‘are we spending money? and ‘what are we spending money on?’

Why he is already looking at his next club

His thoughts on his next target country