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Jordan Taylor-Bartels is the Managing Director of Magic, an agency using predictive marketing technology to empower brands to make more efficient marketing decisions and the CEO of Conumdrm. a predictive AI platform. Jordan talks about the practical and ethical challenges facing marketers in a post-cookie world and the opportunities for brands to use data to increase engagement and drive growth by being better informed and aligned to their customers' needs, wants and desires.
https://www.trinityp3.com/2021/09/data-ethics-ai-marketing/
5
77 ratings
Jordan Taylor-Bartels is the Managing Director of Magic, an agency using predictive marketing technology to empower brands to make more efficient marketing decisions and the CEO of Conumdrm. a predictive AI platform. Jordan talks about the practical and ethical challenges facing marketers in a post-cookie world and the opportunities for brands to use data to increase engagement and drive growth by being better informed and aligned to their customers' needs, wants and desires.
https://www.trinityp3.com/2021/09/data-ethics-ai-marketing/
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