We talk with Jordana Guimaraes Co-Founder, Fashinnovation and a serial entrepreneur. Jordana Guimaraes originally hails from Rio de Janeiro. She started her own marketing & PR consultancy, which she ran for 16 years, where she worked with brands including Nina Ricci Jewelry, Porsche Design Accessories, Lanvin, etc.

Jordana then created The NYLON Project, and recently wrote the book, It Can Be You (May, 2021) to humanize homelessness via the voices of fashion influencers, and most recently co-founded FASHINNOVATION with her husband, Marcelo in 2018.

FASHINNOVATION is a community & events platform that connects entrepreneurs and innovators to create revolutionary change in the fashion industry, especially through technology.

Personal Instagram: @aclbyjojo

Book I wrote - being published in May, 2021: www.thenylonproject.com