Pete Pachal is the Founder and CEO of The Media Copilot, a newsletter and podcast about how generative AI is changing the media. He also teaches creative professionals in journalism and PR about how to use AI tools, and he consults with companies of all sizes on how to incorporate generative AI into real work. Pete has a long career in journalism, previously holding senior roles in global newsrooms such as CoinDesk and Mashable. As a thought leader in tech, crypto, and AI, he often appears on TV news, including appearances on Fox Business, CNN, and The Today Show. He also puts his encyclopedic knowledge of Doctor Who to good use in his side hustle, the popular podcast Pull To Open