JT Barnett - Brand Building on TikTok & Navigating The Creator Economy In 2023

Today on The Casey Adams Show I sat down with JT Barnett. JT Barnett is the founder of BarnettX, a TikTok-focused company which operates as both a strategy team and white glove headhunting service. He has been acclaimed as one of the top TikTok strategists in the world, and works with companies like Microsoft, Best Western, Poppi, Ikonick, and more. With a deep practitionership of the app and seasoned storytelling strategies, JT started the worlds first Adult TikTok House, Honey House. Within 60 days, the house amassed over 1.1M followers and was featured across media outlets like E! News and Business Insider. JT has then used those same strategies to lead dozens of brands to TikTok success, which is why he's thrilled to bring these insights to you.

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