Judith Niederschelp is the CEO at Demand Studio, they run a unique and global approach to planning, implementing and delivering integrated demand acceleration solutions. 

Previously Judith was Managing Director at Harte Hanks and Aberdeen Group and is a guest lecturer at Warwick business school.

We talk about:

🔸 How the best B2B businesses win new customers and grow

🔸 Using intent data to drive commercial outcomes

🔸 How to successfully measure advertising impact

🔸 Overcoming the challenge of growth for early-stage and established businesses

Enjoy the conversation.

Mentioned in this episode:

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