Bloom in Tech

Julia Maes of VidCon On Influencers, Dodging Cannes Lions, And London


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In this episode, I talk with Julia Maes, executive producer of VIdCon, the huge annual gathering of online influencers. The Viacom-owned company just moved dates for its Anaheim show, avoiding conflicts with the huge Cannes Lions advertiser gathering, and also announced a new London spinoff show for European creators. VidCon has become an essential gathering for creators, their hordes of enthusiastic fans, and the brands and platforms behind the resulting huge social-media influencer-marketing ecosystem. Give it a listen and then get thee to Anaheim next July.
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Bloom in TechBy David Bloom

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