The Safety Spotlight

Juliana Bley on Human Factors, Learning Design, and Building Safer Workplaces Through Connection


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What happens when we stop treating safety as rules and checklists and start focusing on people, connection, and how adults really learn? In this episode of Safety Spotlight, Juliana Bley, Brazilian work psychologist and founder of Safety Lab, shares insights from over 25 years of experience bringing human factors and learning design into high-risk industries around the world.

Juliana has worked with organizations across oil and gas, mining, manufacturing, energy, and healthcare. From global giants like Coca-Cola to safety labs in Brazil and Portugal, she’s seen how traditional safety training often fails to connect—and what can be done differently. Her mission is simple: create learning environments that engage hearts, heads, and hands, not just rules on paper.

Juliana reflects on:

  • Why traditional safety training feels boring and repetitive, and how to change it

  • The role of empathy and humility in safety leadership

  • How humor, storytelling, and active listening transform engagement

  • Lessons from her Safety Lab, where over 1,000 professionals have learned new approaches to adult learning

  • Why systemic change requires precision, not noise, and how “acupuncture” can model effective change management

  • The importance of psychological safety and collaborative behaviors in high-risk industries

Her biggest takeaway:

“We have to stop doing safety for people and start doing safety with people.”

If you’ve ever wondered why safety talks don’t stick, why rules alone don’t change behavior, or how to build a culture where people genuinely want to engage, this episode is essential listening. Juliana’s stories and strategies will challenge assumptions and inspire a new way forward.

See Juliana’s story and many more at https://bissafety.ca/safety-spotlight-podcasts.

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The Safety SpotlightBy BIS Safety