Beyond The Sale

July 2025 Membership Luncheon


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Robert "Bo" Cofield, COO of Northern Arizona Healthcare, discussed the organization's strategic plan, focusing on quality clinical outcomes, patient experience, and community needs. He highlighted a 10% reduction in turnover rates through culture, compensation, and growth opportunities, including $5,250 annually for tuition reimbursement. Cofield emphasized the importance of modern facilities, citing a renovation of the emergency department and the impact of new space on recruitment. The organization is also developing a new strategic plan, engaging the community through listening tours and advisory councils. Financial stability and the impact of potential Medicaid cuts were also addressed.

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Beyond The SaleBy Northern Arizona Association of REALTORS®️