How do you keep a stadium laughing without crossing the line? In this episode, we explore the fine line between humor and risk in live sports entertainment with veteran performers Jon Cudo, Rob Wicall and Cameron Hughes.

June 2025 Party in the Back Podcast

If Sports Marketing was a mullet hairdo this podcast covers 'The Party in the Back'.We'll let someone else do the data, analytics, spreadsheets and budgets... We’re talking about the FUN: In-game contests, theme nights, mascots, dancers, social media, atmosphere and giveaways.Join us at the Party in the Back for our monthly discussion with industry leaders on the fun side of Sports Marketing.With host Jon Cudo and a cast of thousands.

Sports

Business

If Sports Marketing was a mullet hairdo this podcast covers 'The Party in the Back'. We'll let someone else do the data, analytics, spreadsheets and budgets... We’re talking about the FUN: In-game contests, theme nights, mascots, dancers, social media, atmosphere and giveaways. Join us at the Party in the Back for our monthly discussion with industry leaders on the fun side of Sports Marketing. With host Jon Cudo and a cast of thousands.

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June 2025 Party in the Back Podcast

June 2025 Party in the Back Podcast