“So why do we get offended? Why do we complain? This is what we're built for.” - Seneca

Difficulties aren’t interruptions to life; they are life. Complaining won’t change them, only action will.

Sales is a profession built on perseverance. Rejection, tough negotiations, and lost deals aren’t signs of failure; they’re part of the job you signed up for.

Don’t avoid setbacks, use them to learn, adapt, and keep going.

Next time you face a challenge, don’t waste energy resenting it. See it for what it is: an opportunity to sharpen your skills, strengthen your resilience, and come back stronger.

Actionable tips:

• Reframe setbacks as training; recognise each rejection or objection as an opportunity to improve your pitch and approach.
• Instead of venting about a lost deal, analyze what happened and adjust your strategy.
• Adopt the “next play” mindset. Like top athletes, quickly move on from setbacks and focus on the next opportunity.

Remember you will die.

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