
Sign up to save your podcasts
Or


Hey, did you hear about KARD's B.M. and B.I teaming up for 'Freak'? It's more than just a cool track. In the K-pop world, this isn't just about music; it's about staying relevant in a super competitive industry. B.M. and B.I are smartly joining forces to tap into each other's fanbases. This isn't just about making a hit; it's a survival tactic. K-pop is a tough place where new groups pop up all the time, and artists need to constantly innovate and collaborate to stay visible. It's like a game of chess, where alliances can be as important as talent. The industry pushes artists to keep reinventing themselves, not just for the art but to keep their careers alive. B.M. and B.I's collaboration shows how artists are navigating this intense landscape, making sure they don't get overshadowed by the next big debut. It's a reminder of the industry reality we don't often see. These artists are fighting to stay in the game, and their story is one of resilience and strategy. Let's talk about what really goes on behind the scenes in K-pop.
By Jiwoo KimHey, did you hear about KARD's B.M. and B.I teaming up for 'Freak'? It's more than just a cool track. In the K-pop world, this isn't just about music; it's about staying relevant in a super competitive industry. B.M. and B.I are smartly joining forces to tap into each other's fanbases. This isn't just about making a hit; it's a survival tactic. K-pop is a tough place where new groups pop up all the time, and artists need to constantly innovate and collaborate to stay visible. It's like a game of chess, where alliances can be as important as talent. The industry pushes artists to keep reinventing themselves, not just for the art but to keep their careers alive. B.M. and B.I's collaboration shows how artists are navigating this intense landscape, making sure they don't get overshadowed by the next big debut. It's a reminder of the industry reality we don't often see. These artists are fighting to stay in the game, and their story is one of resilience and strategy. Let's talk about what really goes on behind the scenes in K-pop.