<p>Differentiating a product in a very crowded category -- drinking water. (Originally aired on Wharton Launch Pad - SiriusXM Business Radio Channel 132.)</p>

Differentiating a product in a very crowded category -- drinking water. (Originally aired on Wharton Launch Pad - SiriusXM Business Radio Channel 132.)

Kara Goldin | Hint

Meet entrepreneurs and learn the secrets to their startup success on Wharton Launch Pad, hosted by Karl Ulrich, co-founder of Wharton's Venture Lab and Rob Coneybeer, Co-founder of Shasta Ventures. Wharton LaunchPad was originally broadcast on SiriusXM Channel 132, Business Radio.

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Kara Goldin | Hint

Kara Goldin | Hint