Ben Chodor, the Online Communications Serial Entrepreneur and Author, adds his page to the Marketing Playbook. Hear how to get out of your comfort zone, focus on what you will do after the exit, use your failures as a learning experience, Ben’s approach to training for a triathlon, and the family detail he and Mark have in common. Connect with Ben on LinkedIn

Ben Chodor, the Online Communications Serial Entrepreneur and Author, adds his page to the Marketing Playbook. Hear how to get out of your comfort zone, focus on what you will do after the exit, use your failures as a learning experience, Ben’s approach to training for a triathlon, and the family detail he and Mark have in common. Connect with Ben on LinkedIn

Karilyn Anderson - Group VP, Digital Marketing and CRM at SPARC Group

Mark Friedman knows direct-to-consumer marketing. The 30+ year industry veteran has served as the President of eCommerce at Steve Madden, Chief Marketing Officer of Brooks Brothers, mentor to dozens of startups, and even youth sports coach. You’ll take away 3 fundamental tips every episode to help your team knock it out of the park, and draw up strategies for digital marketing, eCommerce, customer monetization, and pivoting with the brightest all-stars in business. Do you have your playbook? Presented by Details Interactive. Theme Song: Jazzy Man Funk Rock – Auditone Music Library - provided by Jamendo

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Karilyn Anderson - Group VP, Digital Marketing and CRM at SPARC Group

Karilyn Anderson - Group VP, Digital Marketing and CRM at SPARC Group