This episode features Kat Arney, the Founder and Creative Director of First Create The Media – a communications strategy and content agency for the life sciences.

Kat spoke on how clients should work with their agency for the best results. She covered how you can help your agency achieve the best results, determining if an agency is a good or bad fit, as well as the importance of contracts and reviewing the work with your agency to determine new goals. She also shared her thoughts on agency awards, determining your agency’s reputation and values.