Since 1916, Keds has a built its iconic footwear brand on understanding what women want. Keds CMO Emily Culp visits the podcast to talk fashion, female empowerment, and understanding “her.”

Listen to this episode to learn:
●	How a centenarian brand stays relevant and desirable in 2017
●	The nuances of understanding and connecting with modern female consumers
●	How to maintain a culture of fast learning and constant testing

Since 1916, Keds has a built its iconic footwear brand on understanding what women want. Keds CMO Emily Culp visits the podcast to talk fashion, female empowerment, and understanding “her.” Listen to this episode to learn: ● How a centenarian brand stays relevant and desirable in 2017 ● The nuances of understanding and connecting with modern female consumers ● How to maintain a culture of fast learning and constant testing

Keds: A ‘Student of Her’ for 100 Years

Outside In explores how the world is changing and how business is changing with it. Host Charles Trevail interviews executives, journalists, authors, and thinkers, exploring the customer-centric strategies and philosophies that are working successfully inside companies, and the consumer trends, industry disruptions, and cultural forces that are influencing business from the outside.

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Keds: A ‘Student of Her’ for 100 Years

Keds: A ‘Student of Her’ for 100 Years