A conversation with Keith Pine, Chief Operating Officer of Organic, the Interaction Agency, and Co-Founder of Synthetic, the division dedicated to cognitive technology.

Keith has spent his career in digital agency and technology and started his career as a Web designer.

He is a former Vice President and Director of Digital Operation at Draft FCB and Vice President and Director of Digital Project Management and Web Analytics at Young and Rubicam Brands.

At Synthetic, the focus is on how to apply cognitive technology to re-imagine how brands and consumers interact.