Spinster Sisters CEO Kelly Perkins is our guest on this episode of the Jay Davis Podcast. Perkins discusses the branding revelation that was right under our noses: nothing beats being yourself! Tune in to find out how a commitment to authenticity turned Perkins from an amateur basement soap maker to a business brain and bastion of all-natural skincare. If your ambitions are high but your qualifications are low, this is the story you need to hear!