The Sounds of Christmas

Ken Benson from P1 Media Group on Testing Christmas Songs


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Ken Kessler from the Sounds of Christmas talks to Ken Benson from P1 Media Group about how and why Christmas songs get tested, and how your local radio station may be using some of that data.  They also talk about some of the songs on the list that were surprises, and some surprised about artists and songs that weren't on the latest list!

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The Sounds of ChristmasBy Ken Kessler

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